Requirements******

• Diploma or Bachelor's Degree in Marketing, Digital Marketing, Communication, Business, or a related field.

• At least 1-3 years of experience in digital marketing, social media management, or a similar role.

• Strong content creation and copywriting skills.

• Knowledge of social media analytics and performance measurement tools.

• Basic understanding of Search Engine Optimization (SEO) and online advertising.

• Proficiency in digital marketing platforms and tools.

• Excellent communication and interpersonal skills.

• Strong analytical and problem-solving abilities.

• Creative mindset with the ability to develop innovative marketing ideas.

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• Develop and manage digital marketing campaigns, content plans and leads conversion strategies as per allocated guidelines and content plans.

• Manage social media strategy implementation, client engagements, sales conversion and interactions.

• Develop organization’s products and services content, branding and visibility campaigns and update the organizations social media pages and websites to foster sales support.

• Write and optimize content for the website and social networking accounts such as      Facebook and Twitter captions, blogs, Instagram and TikTok content.

• Track and analyze social media traffic flow and provide regular internal reports for review analysis.

• Attain key performance indicators such as increasing the social media engagement rate, increasing dwell time (CTR) and improving conversion.

• Continually work on presenting company stories and products in most competitive ways and record and present achieved sales, feedback and challenges in the monthly report.

• Handle clients needs and queries professionally and record all raised concerns and conversion for internal reports.

• Record, edit and post videos, posts and audio content to online sites/pages for increased engagement and visibility.

• Identify new trends in digital marketing evaluate new technologies and ensure the brand is at the forefront of industry developments.

• Create and manage the customers’ contact database and assist with their engagement and needs online.

• Any other assigned duties by management.