In Kenya, Oxfam works with others to alleviate poverty and inequality. We work with the most vulnerable communities in the dry and remote northern regions, and in the impoverished slums of the capital, Nairobi. In Kenya, the highest poverty levels are in the northern pastoralist districts - in some areas 95% of people fall below the poverty line. Like many developing countries, Kenya is undergoing rapid urbanisation. It’s estimated that by 2050 half the Kenyan population will be living in urban areas. This high presents a myriad of challenges. 34% of the 17 million poor Kenyans are urban poor and most of them live in informal urban settlements. Oxfam in Kenya Since starting work in Kenya in 1963, Oxfam has: provided long-term development aid and emergency relief, for example supporting refugees; promoted peace and managed conflicts between communities; campaigned for better governance and equitable access to services. We aim to help citizens stand up for their rights, and we work with others from government, civil society, communities, international development actors and the private sector. Working with dry-land communities In Turkana and Wajir we develop market-based alternative and complementary livelihoods, supporting fishermen and traders. Working with poor urban communities In the capital, Nairobi, we work with partners to run water kiosks, "bio-centers” that turn human waste into usable energy and improve sanitation, and recycling plants for unemployed youth. Our social protection programs provide cash to help poor families cope with rising costs of food and water and kickstart small businesses. Peace-building and conflict management We focus on enhancing communities’ capacity to resolve conflicts and co-exist peacefully. We also influence national policy through the National Steering Committee on Peace-Building and Conflict Management, under the Office of the President. Climate change We’re working closely with others, supporting local civil society to hold the Government accountable for its response to climate change. We’re also generating relevant climate change data to inform advocacy positions locally and internationally. Governance All of Oxfam’s work in Kenya is rooted in promoting better governance - at local, regional and national levels - by strengthening poor people’s ability to defend and demand their rights. We work to ensure that our partners and the communities we work with have their voices and concerns heard, and that the Government fulfils its responsibilities to poor Kenyans.Objectives of the Assignment The specific objectives of the consultancy are to: Translate complex concepts on digital rights, data protection, digital safety, and civic space into simple, accurate, and engaging public education materials. Develop creative and visually compelling knowledge products for digital dissemination. Ensure all content is inclusive, gender-responsive, context-sensitive, and accessible to diverse audiences, e.g. Persons with Disabilities (PWDs), translation to different languages, and adaptation for low bandwidth users. Produce final materials in formats suitable for Oxfam’s and partners' websites and social media platforms. Priority Thematic Areas The consultant will develop content based on selected themes from Oxfam’s existing resources and training materials. Indicative thematic areas include: Digital access and equity Security and digital civic space and engagement Responsible data use and privacy Automation and the future of work Digital governance Target audiences The knowledge products should be designed for non-specialist and semi-specialist audiences in Kenya, including civil society organisations, human rights defenders and activists, journalists and media practitioners, young people and online civic actors, women’s rights and feminist movement actors, general digital platform users, and wider public audiences. Scope of work The consultant or consultant team will be expected to: Review and message development Review relevant project documents, training manuals, workshop materials, and reference resources provided by Oxfam. Identify priority messages, audience needs, and the most appropriate product formats for each selected theme. Develop a simple messaging framework for approval before production begins. Concept and Content development Develop concepts, copy, scripts, and/or storyboards for each agreed product. Translate technical subject matter into clear, concise, visually engaging, and audience-appropriate language. Ensure consistency in tone, terminology, and visual approach across all outputs. Design and Production Design and produce the agreed package of knowledge products Adapt content for dissemination across different digital platforms Ensure outputs are mobile-friendly and accessible. Review and revision Submit draft products for review. Incorporate Oxfam feedback through up to two rounds of revisions. Submit final approved outputs in both final-use and editable formats. Expected outputs and deliverables Inception report (PDF/Word, 5-7 pages): Brief report outlining understanding of the assignment, methodology, workplan, creative approach, and proposed production process. Content and Messaging Matrix (Excel/Word/PDF): Matrix showing theme, audience, key message, proposed format, dissemination platform, and accessibility considerations. 1 set Content Outlines / Scripts / Storyboards (Word/PDF): Draft copy and visual direction for each approved product. 5 Infographics (Print-ready PDF + PNG/JPEG + editable source file): Static visual explainers on selected digital rights themes. 5 Illustrated Explainers / Social Media Carousels (PNG/JPEG + editable source file): Simplified multi-panel explainers for social and digital use. 2 Short Animated Videos (MP4, 60–90 seconds each, subtitled): Short, engaging explainer videos for digital dissemination. Caption and Dissemination Pack (Word/PDF): Suggested captions for each product. Final Handover Package (Organised digital folder): Final approved outputs, editable source files, subtitles, and any linked assets All outputs must: Be accurate, concise, and audience-appropriate Use clear, non-technical language while preserving conceptual integrity Be gender-responsive and inclusive Consider accessibility needs, including readability, legibility, subtitle use, and suitability for diverse users Be optimised for digital dissemination, especially mobile and low-bandwidth environments Be appropriate for use across website and social media platforms Be submitted in both final and editable source formats